Advertising – I Speak Business

Heather Pennington Leads Inspiring Webinar on Public Speaking for Educators in Albania

Advertising, Brand Image, Business Consultant, Leadership Development, News, Public Speaking, Training

The ability to communicate effectively is one of the most essential skills a teacher can have. This was the focus of a recent webinar led by Heather Pennington for the International School Project (ISP) in Albania, where she shared valuable…

What Should My Company Spend on Marketing?

Advertising, Business Consultant, Marketing

The most common question we get asked is “What should I be spending on Marketing?” For most companies, it is important to consider the costs that will and should be covered in the marketing budget. Marketing costs include strategy, SEO,…

Why Use Video Marketing?

Advertising, Business Consultant, Marketing, Strategy

In many cases, businesses believe that a graphic and a caption will catch an audience’s attention right away, but several studies have shown video marketing has a very high engagement rate. Videos boost conversation and lead directly to sales. Why…

How Can We Help?

Advertising, Advice, Brand Image, Business Consultant, Business Development, Leadership Development, Marketing, Marketing automation, Marketing Firm, Strategy

Ever since the Covid-19 outbreak, many companies have had to quickly figure out new ways to conduct business. From working virtual, conducting online meetings, and changing your strategy for the year. What challenges are you…

Voyage Atlanta Publication

Advertising, Brand Image, Business Development, Marketing, Marketing automation, News, Publications

A nice surprise to be included in a publication, Voyage Atlanta! Today we’d like to introduce you to Heather Pennington. Heather, before we jump into specific questions about the business, why don’t you give us some details about you and your story. Back in 2000, I had an opportunity of a lifetime to represent Kennesaw State University against Duke, Yale and ...