Every Company Has a Story, Are You Telling Yours?

Regardless of the size of your organization, marketing can be a daunting task. ISpeak Business is a consulting firm dedicated to the improvement and growth of our clients. The ISB story begins with Heather Pennington, President and CEO of ISpeak Business. Heather has 20 years of experience in the Marketing industry and has worked with thousands of clients. Through her decision-focused approach, she has applied her strategic and tactical solutions to consulting with organizations in the area of marketing, organizational development, strategic planning, and brand development. We believe the most important question our clients can ask themselves is, “What is...
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Tradeshows… How to Get the Most Out of Your ROI

When it comes to marketing strategy, tradeshows still remain as one of the most profitable business-to-business (B2B) media strategies for companies. It was estimated that the yearly spend in 2014 was close to $70 Billion and on the rise. Many companies approach this opportunity with no strategy and no way to track their return on investment. Before you start packing your bags and making plans to spend a small fortune, let’s explore a few questions to ask yourself and also put a plan into place. 1- Does it make sense to go, better put, have you done your research to...
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New Partner to Head Up Business Development

[September 19, 2017] FOR IMMEDIATE RELEASE New Partner to head up Business Development ISpeak Business ISpeak Business is expanding, offering innovative strategies for their clients as a business consulting firm. [ATLANTA, GEORGIA] --- [Heather Pennington] is pleased to announce expansion for ISpeak Business, a consulting firm adding an additional partner, Keith Johnson located in Atlanta Georgia. Since 2001 Heather has been passionate about helping businesses reach their full potential. Heather spent 16 years as the founder and previous CEO of Day Three Media, a media company based in Georgia. She started her second company seven years ago as a single female owner. “These are...
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